Spanish Online Gambling Market
These figures show that the Spanish online gambling market is quickly reaching maturity, after first being regulated in 2013. Attracting new players is becoming increasingly costly for operators. The dramatic rise in marketing expenditures in 2018 is obviously not sustainable in the long run.
Spain’s online gambling market has reached an all-time high with gross gambling revenues for 2016 soaring by 32.6% to €125.7m in Q4.According to results posted by the Directorate General for the Regulation of Gambling, the amount wagered online increased by 19.9% to €2.9bn.
Sports betting had a huge impact on the fourth quarter results, generating an impressive 55.52% of the country’s total gambling revenues worth €69.8m.
Spanish Online Gambling Marketplace
Additionally, casinos held a 28.6% share worth €36m, poker with a 12.12% share worth €15.2m, with bingo only contributing a dismal 2% share worth €2.2m.
Figures from Spanish regulator Directorate General for the Regulation of Gambling (DGOJ) showed gross gaming revenue (GGR) for the online market was up to €208.9m ($244.9m) for Q2, but represented a 4% quarter-on-quarter decrease. Spain’s online gambling market has reached an all-time high with gross gambling revenues for 2016 soaring by 32.6% to €125.7m in Q4. According to results posted by the Directorate General for the Regulation of Gambling, the amount wagered online increased by 19.9% to €2.9bn. The Spanish online gambling market continues to grow despite a slowing Eurozone economy. Since 2014, the whole online gambling market revenue grew by 270% and it could continue expanding in the future reaching all-time highs. Spanish Online Gambling Market Revenue Surges.
The number of first-time customers signing up for new accounts increased by 10% to 598,000, whilst active players saw an increase of 17.3%.
Spanish Online Gambling Markets
Spanish Online Gambling Marketing
The reason for the notable increase in signups is down to operators spending more than a third on marketing and promotional material, which has clearly paid off.Furthermore, whilst poker saw a drop in the amount wagered, it enjoyed a slight increase in revenue during the fourth quarter of 2016. The amount wagered was down 6.9% year-on-year to €415.6m, whilst revenue totalled €15.23m, up 4.6%.